How to Protect Your Digital Publication

Loren Baker and Kelsey Jones, Executive Editor of SEJ, discuss the importance of setting up an editorial mindset when working with multiple guest contributors, and protecting the authority and reputation of a blog by governing such content.

In this episode we discuss:

  • Running an editorial team of 6+ staffers
  • Editing contributed content
  • The art of saying No
  • SEO and link strategies that contributors sometimes try on blogs that accept guest content