Video is the most popular form of online content. And YouTube is the world’s second largest search engine.
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That said, a lot of us are more comfortable with creating text and audio content. Producing great video is generally more intensive work, and let’s face it … we can be a little self-conscious in front of the camera.
I consider Amy Schmittauer to be the closest thing to a natural in front of the camera. So it was fascinating to learn that she wasn’t always comfortable – in fact, she originally didn’t want to be in front of the camera at all!
Today Amy shares the keys to creating effective video content for marketing your business. And not one of the tips involves buying expensive gear.
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