Demian Farnworth on Unbounce

This week, Demian Farnworth chats with Dan Levy over at Unbounce about content marketing, web writing and creating great content.

In this 21-minute episode, Dan and Demian discuss:

  • Why any compelling piece of content needs to begin with thorough research
  • The difference (and similarities) between web writers, content marketers and copywriters
  • Why having a working knowledge of SEO is no longer optional

The Show Notes