Sonia Simone on the Productive Insights Podcast

On this episode of Elsewhere, Sonia Simone chats with Ash Roy on the Productive Insights Podcast about what it means to be a prolific content marketer.

In Part One of the show, Sonia and Ash discuss:

• Understanding your audience and their needs
• Content marketing’s role in today’s sale cycle
• When and why to use guest posts
• Developing your specific content marketing strategy

Listen to Rainmaker.FM Elsewhere below ...

Sonia Simone on the Productive Insights PodcastCaroline Early

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The Show Notes

• Part One of Sonia and Ash’s original conversation on Productive Insights
• Part Two of Sonia and Ash’s original conversation on Productive Insights
• Sonia Simone on Twitter
• Ash Roy on Twitter