How to Determine the Lifetime Value of Your Idea (Before You Start)

My guest today is an App Store Optimization specialist, hustler, entrepreneur, idea machine, and a very good friend of mine.

When I met today’s guest, he had a team developing over 30 apps per month — but he will tell you that he is not an app developer; in fact, he couldn’t care less about apps.

He looks at an app and doesn’t see a coding challenge or an opportunity for creativity; he sees a revenue stream.

My guest has an uncanny ability to see business ideas, unlike anyone I have ever known. He is a modern day hustler that bounces from business to business and has become truly unemployable.

Now, let’s hack …

Gabriel Machuret.

In this 40-minute episode Gabriel Machuret and I discuss:

  • Become the person you want to have a beer with
  • Embrace your own inner stupidity
  • How to fail faster by going all-in on your ideas
  • The best moments are when you are driven by passion

The Show Notes