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Zero to Book
PR is Dead
hosted by Doyle Albee

How to ‘Get by Giving’

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Previous Episode:The Myth of the Magical Rolodex More Episodes Next Episode:PR vs. Native Advertising: What You Need to Know

All Episodes:

March 10, 2016

How to Time the Release of Your Company’s News for Maximum Effect

February 18, 2016

3 Ways to Extend Your Good News in the Media

January 19, 2016

2016 Public Relations Predictions

December 22, 2015

Finding the Right Reporter

December 1, 2015

PR vs. Native Advertising: What You Need to Know

November 10, 2015

How to ‘Get by Giving’

October 27, 2015

The Myth of the Magical Rolodex

October 6, 2015

A Reporter Called Me Back … Now What?!

September 22, 2015

How to Write for Media Outlets, Large or Small

September 8, 2015

How to Irritate a Reporter

August 19, 2015

Introducing PR is Dead: Your Guide to the Ever-Evolving World of Digital Public Relations

November 10, 2015

How to ‘Get by Giving’

One of the best ways to build business relationships is to be helpful even when there’s no direct benefit. The same is true for your relationship with reporters.

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In this nine-minute episode we discuss:

  • Why helping reporters find other sources can help you out
  • When to send ideas that don’t include your business
  • The importance of making online comments.

Listen to PR is Dead below ...

How to ‘Get by Giving’Doyle Albee
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https://rainmaker.fm/wp-content/uploads/2015/11/prisdead-006.mp3
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The Show Notes

  • More information on McDonald’s response to the San Ysidro incident
  • Follow me on Twitter
  • Questions, comments or smart remarks? Email me at doyle.albee@gmail.com

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