How to ‘Get by Giving’

Doyle Albee on November 10, 2015

One of the best ways to build business relationships is to be helpful even when there’s no direct benefit. The same is true for your relationship with reporters.

In this nine-minute episode we discuss:

  • Why helping reporters find other sources can help you out
  • When to send ideas that don’t include your business
  • The importance of making online comments.

The Show Notes