The Evolution of SEO: Adapt or Die

In today’s episode of Search & Deploy, we discuss the differences between SEO consulting for clients vs. offering a business solution for the SEO industry.

My guest today is Melissa Fach, who reinvented herself in the SEO world after years of consulting and training. She now offers community management for companies that provide SEO tools, data, or conferences.

Since pivoting her professional role in the SEO industry, Melissa has managed the blog publishing and community management for companies such as Moz, Authority Labs and now Pubcon.