Ever wonder why your ads aren’t working, or not connecting with your audience? Let’s take a look at this problem, and how to drive more traffic with paid video ads.
There are a lot of factors that play major roles when it comes to your video ads. Knowing your audience, having something proprietary about your business, and using keywords effectively … just to name a few.
In this episode, we discuss these things in hopes that you can make accurate and effective decisions going forward with your YouTube or Google ads.
Our guest Matt Ballek has over 10 years of video production experience, and is a leading strategist and evangelist for VIDISEO. He sheds some light on the industry standards and what it takes to get high-quality traffic to your website and business using video.
In this 15-minute episode, Matt Ballek and I discuss:
- True View Ads
- Skippable Ads
- Cost Per Click
- Benefits of video ads on YouTube vs. Google Ads
- Using your budget more effectively with video ads
- Using Adwords to your advantage
- Understanding how to win with ads
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