Ever wished you had a ‘stand-out’ piece of content? Something that people loved to share and reference and made you look like a superstar? The answer is easier than you think …
This week’s episode is all about (get ready for a sexy title:) The simple content that your customer wants but doesn’t have the time, money or inclination to create.
This is often overlooked, but there are a number of ways that you can create simple content (okay, it might take a little effort pulling it together) that is exactly the thing your customers want to come back to and use time and time again. It’s the same process a British business man used to start a company that in 2007 was valued at £843m.
Don’t let that intimidate you, whenever I’ve used this process i’ve created some of my most-bought products and most-shared content. It’s a great way to put your business in the spotlight.
Tune in to find out
- Why you don’t have to worry whether your content is going to be too advanced, or not advanced enough. Interactive content adapts to your customer’s needs
- Why your customers will love you (and pay you) to organise their life even if they could do it themselves
- How to use your customer’s consistent need as inspiration for your interactive content