Reviews can make or break your book sales. Here’s how to get reviews lined up before you launch your book.
There’s nothing sadder than a book sales page with no reviews.
Book reviews help your potential buyers decide if your book will have what they need. Few reviews = meager sales = few reviews. How can you avoid this vicious circle?
In this episode, Jeff talks about how to assemble a “launch team” of people who will review your book and help spread the word as the launch approaches.
Bonus! This episode covers why you might want to read your own work if you decide to create an audio version of your book.
In this episode Jeff Goins and Pamela Wilson discuss:
- The power of advance reviews and how to line some up for your book
- The difference between verified and unverified reviews
- How you can use a private Facebook group as the “campaign headquarters” for your book launch
- Why asking for book endorsements is super uncomfortable (but is good practice)
Listen to Zero to Book below ...

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The Show Notes
- Join The Book Factory to read Pamela’s book before it’s published
- KDP Rocket, a software product that helps you find Amazon keywords and explore your book’s competitors
- Powell’s Books
- Leave a rating for Zero to Book: Zero to Book on iTunes
Thanks for the tips.
It’s been long since I want to make my own book.
A short one that is, about music niche.
Do you have any tips regarding how to put price on our own book?
When you self-publish, once you set up your book at the printer you plan to use, they have a price calculator that shows you what you’ll earn per copy at different price points — that’s very helpful.
My strategy wasn’t very sophisticated, but I think it will work. I looked at all the books on my topic or in closely related ones, added up their prices and then divided to get an average. That is my benchmark price … as long as I’m not too far off that, my book price should look reasonable.
Thanks for listening!
Thanks. Your comparison of a new book with a new baby got me thinking: When you show your newborn human baby to someone, if that person thought the baby was ugly, as a new mom would you let their opinion affect how you feel about your baby? Of course not. Which got me to wondering why, as a new book author, I would allow someone’s opinion to affect the way I see this book I’ve poured my heart into. Great insight – thanks for helping me see that. I struggle a lot with “fear of man,” and you used a powerful analogy that helped me see past that.
I’m so glad to hear that, Janet. Thanks for sharing, and thanks for listening!