Have you ever wondered about LinkedIn sponsored updates and ads? In this episode, you’ll learn everything you need to know to get started right now …
AJ Wilcox is back! Sean Jackson couldn’t wait to explore more about the focus on sponsored updates in LinkedIn and how you can optimize these native ads for your business, big or small.
The starting point? Know who your audience is, who you are, and what you have to sell.
AJ Wilcox and Sean Jackson take you step-by-step through the process of finding your optimal target audience. And you can get started right now, on any budget.
Listen in to understand …
- Where to focus your time and energy on your ads
- Two hurdles you’ll face and how to overcome them
- How to test your ads (and why you’ll need to)
- Why mobile is critical for your ad campaign
- The most important part of targeting
- How to create your campaign goals
- The difference between sponsored content vs. sponsored updates