Find Your Competitive Advantage on LinkedIn Through Thought Leadership

JD Gershbein embodies the principles of thought leadership on LinkedIn and he’s here to help you find your own competitive advantage.

JD HEADSHOTSince 2006, JD Gershbein, CEO of Owlish Communications, and is considered one of the world’s top thought leaders on LinkedIn strategy and personal branding, as well as a pioneer in the design and delivery of LinkedIn education.

JD is also a globally acclaimed social business psychologist, keynote speaker, a frequent broadcast media expert on LinkedIn for business, and a featured writer for The Huffington Post and Forbes .

Additionally, JD is adjunct professor of marketing communications at the Illinois Institute of Technology’s Stuart School of Business, where he is advancing social media marketing as an academic discipline.

In this inspiring episode, he shares …

  • That your story is what differentiates you
  • How to find your competitive advantage
  • An important focus – To lead people to wisdom
  • How to add depth to your profile
  • Why thought leadership is a brand
  • The importance of taking time to learn more about your industry
  • How to create your own culture
  • About brand storytelling, content marketing, delivering on your story and much more …
  • The Show Notes