How to Find the Optimal Pricing for Your Membership Site
Are you struggling to find the right pricing model for your membership site? In this episode, we provide you with a detailed framework to make it an easy decision.
Finding this optimal pricing for a membership website can be very difficult. While there are many tactics to improve your pricing strategies, there are not many general frameworks that you can use from the start.
But if you listen to this episode, you will learn a simple and proven technique for finding the optimal pricing for your site; helping you increase your revenue while generating a substantial profit.
And best of all, this episode includes a companion SlideShare deck that walks you through all the concepts we discuss.
In this episode, Sean Jackson and Jessica Frick provide a comprehensive pricing framework, including:
- The #1 Rule when it comes to pricing
- Why your costs matter and how they are different from your expenses
- The target financial goals you should set for your revenue, profit margins and subscriber base
- And how to package that pricing model to make it a compelling premium offer
The Show Notes
- This episode is brought to you by Digital Commerce Summit
- Slideshare Presentation
- Connect with Sean Jackson on LinkedIn
- Follow Sean on Twitter
- Connect with Jessica Frick on LinkedIn
- Follow Jessica on Twitter