One of the Most Important Marketing Decisions You’ll Ever Make

While no single tactic is a “magic bullet” for your content marketing, this one comes pretty close.

Rainmaker Digital’s Robert Bruce comes back on the show this week to talk about the easy-to-miss essential element he always looks for when he’s reviewing a client’s content marketing strategy. (The good news is, it’s relatively easy to add in if you don’t have it in place today.)

In this 25-minute episode, Robert and I talk about:

  • Bringing focus and clarity to your content marketing
  • Getting ahead on the “content treadmill” of constantly trying to come up with new ideas
  • Delivering the kind of content that audiences want to read, watch, and listen to
  • The cornerstone of effective SEO strategy.
  • Helping new visitors find the most important content on your site

The Show Notes