The one and only Sonia Simone joins us to teach the art and science of driving traffic to your posts on LinkedIn.
Sonia shares about the “people” aspect of all markets and how to find “your people.” You’ll learn about sharing your content through video and how it can tie successfully into your marketing strategy.
And, Sonia is just fun to listen to. She has years of experience and she shares openly in this episode about how you can get your LinkedIn content strategy right where you want it.
This is a vivacious conversation you will thoroughly enjoy. Not to mention, you’ll learn about content strategy, how to prepare for posting on LinkedIn, why LinkedIn is a great place to post your articles, and why the same content rules still apply no matter where you’re marketing your business.
In this episode …
- What to prepare for before you post to LinkedIn Pulse
- Understand which way your traffic should flow
- Know the importance of people being people
- Two ways to leverage social
- What happens when your content sucks
- A quick tip on the timing for foreign markets
- What to “give” in order to “get” more traffic
- Excellent resources to get you where you want to be
Listen to The Missing Link below ...
The Show Notes
- Confessions of a Pink-Haired Marketer
- Find Sonia Simone on LinkedIn
- Follow Sonia on Twitter
- 5 Ways to Get More Traffic with Content Marketing
- Copyblogger’s Certified Content Marketers
- 16 free ebooks for your complete online strategy. You do need to register, but it’s free!
- Join Authority if you are ready to take your online business to the next level
Jay Kelly says
Just a bit of feedback. Maybe my confusion over this issue is due to the fact that I’m new on the Copyblogger list.
But – I’d really like to specifically be advised of all Missing Link / LinkedIn-related videos and other posts.
However, how to subscribe to simply email alerts (vs itunes / RSS) isn’t clear here. Or, in fact, whether I need to subscribe i.e. perhaps I’ll be advisede as part of being on your overall emailing list, along with all your other topics.
The point of feedback is, however, that I find that unclear.
I hope the feedback is useful, and if you could also let me know the answer to the above point of confusion, I’d be grateful.
Sean Jackson says
Jay, thanks for the feedback. When you subscribe to our group associated within the show (when you listen in, we tell you how) then you will get updates from our group in LinkedIn and via SMS (if you are in the continental US).
Hope this helps!