Stephan Spencer makes the intersection between SEO and LinkedIn easily understandable, as he gives you the information you need to get it right …
Mica and I are so glad to welcome Stephan to The Missing Link. In this episode, he’ll help you get to work right now creating the right links and searches so you will find the right customers faster and easier.
When you understand the three pillars of SEO (which you’ll learn when you listen in), you’ll know the pieces you are missing in order to create the best SEO strategy for your business. You’ll learn how to use content, architecture and links to your advantage. Because the way the search engines look at it, LinkedIn is really just another website.
You’ll learn why it’s important to write for humans instead of search bots. And you’ll finally find out what SPAM really stands for. It’s SEO humor at it’s best. There are SlideShare links to understand, repurposed and syndicated content for the Pulse network, and how to create links that get seen and aren’t invisible.
In this informative episode, Stephan Spencer reveals …
- What a great success story looks like
- The intersection between LinkedIn and SEO
- How LinkedIn is just another website
- What SPAM really stands for
- Why links are your currency for search engines
- How many people go to the second page on Google (it matters)
- More about online reputation management
- What links you don’t want to concentrate on
- Invaluable duplicate content information
Listen to The Missing Link below ...
The Show Notes
- Stephan Spencer
- The Optimized Geek
- The Optimized Geek – Reboot Your Life podcast
- Marketing Speak
- Marketing Speak – Take Your Marketing to the next level podcast
- The Art of SEO
- The Essential Guide to Finding Anything Online with Google
- Social eCommerce: Increasing Sales and Extending Brand Reach
- Brian Dean’s article: 16 Actionable SEO Copywriting Secrets That Will Drive More Traffic To Your Site
- Passions Into Profits
- Traffic Contral 3 Day Event
- Follow Stephan Spencer on LinkedIn
Scott Skibell says
Thank you for clearing up my question about duplicate content on LinkedIn verses our own websites. I like the suggestion about tailoring the base concepts to each particular platform. That’ll definitely help as I use LinkedIn Pulse more in 2016.
Sean Jackson says
Scott you are very welcome. Stephan is very sharp about these issues.
Robert Lanteigne says
Thank you for your generosity, it is really informative and happy to found your station!