In this new podcast from Rainmaker.FM, you’ll learn how to use one of the most powerful – and counterintuitive – online marketing techniques to increase your online sales.
It is natural for online marketers to do whatever they can to increase the reach of their audience. It makes sense; the larger your audience, the more sales you make, right?
But what if there was a different way to increase your online sales, without trying to appeal to the masses?
Sounds impossible? Not really.
This new podcast show goes in-depth on the insights, ideas, tactics and strategies that will make a significant impact in your online marketing efforts by focusing on the few, and not the many.
In this 7-minute episode, provides a glimpse into the power and value of limiting access to your products and services and why you should be very selective in whom you sell to.
- Why we value some products and services more than others
- Why mass appeal can destroy the value of what you sell
- The traps to avoid when selling your product online