Why Every Entrepreneur Should Become an Author, with Jim Kukral

Veteran publisher Jim Kukral joins the show to discuss becoming an author for the first time and why entrepreneurs should consider writing a book in the first place.

If there’s one bit of advice I would give to entrepreneurs, solopreneurs, and youpreneurs right now it would be to write a book. It’s the fastest way to becoming seen as a credible authority in your niche.

To that end I’ve brought on today’s guest, Mr. Jim Kukral. Jim is a veteran of both the traditional publishing world and the self-publishing world. He has authored loads of acclaimed books, and has helped hundreds of people become polished authors in their fields.

On this episode of Youpreneur FM, Jim and I cover his advice for first-time authors, a few of his suggestions to get started in self-publishing, and the keys to effectively selling your book both with a launch and in the long-term.

Whether you’ve been considering writing a book or not – and I think you should do more than consider it – this is a show you won’t want to miss! Listen in and enjoy.

In this 33 minute episode, Jim Kukral and I discuss:

  • The bookstore model of selling books is failing: why?
  • What is the lead magnet in the back of Jim’s book Attention?
  • How many reviews should you have of your book before you start marketing it?
  • What is the triple M effect?
  • What is the #1 thing you can do that will change your business?

The Show Notes