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PR is Dead
hosted by Doyle Albee

PR is Dead

Doyle Albee discusses PR strategies for working with both traditional and social media in today's rapidly changing media landscape. He doesn't actually believe public relations is dead -- but he's convinced too many people are trying to kill it! Long live PR that works.

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March 10, 2016

How to Time the Release of Your Company’s News for Maximum Effect

Timing is everything when trying to tell your story. In this episode we discuss four important considerations regarding when you should start a conversation.

… Listen to episode

February 18, 2016

3 Ways to Extend Your Good News in the Media

You got someone to cover news about your company … great! But there’s more you can do. Here are three great ways to get even more traction from your story.

… Listen to episode

January 19, 2016

2016 Public Relations Predictions

Not strictly a set of PR predictions, but a run-down of things I think we’ll see in the media, public relations, and communications landscapes in the coming year.

… Listen to episode

December 22, 2015

Finding the Right Reporter

We’ve talked on this podcast about how to target the right media outlet, but we’ve never talked about how to find the right reporter (or blogger, etc.) … until now.

… Listen to episode

December 1, 2015

PR vs. Native Advertising: What You Need to Know

There’s a lot of questions and confusion around the practice of Native Advertising. It is often confused with earned media, but that’s not right. Listen in and learn the advantages of using both …

… Listen to episode

November 10, 2015

How to ‘Get by Giving’

One of the best ways to build business relationships is to be helpful even when there’s no direct benefit. The same is true for your relationship with reporters.

… Listen to episode

October 27, 2015

The Myth of the Magical Rolodex

The key to an effective content PR program is not having drinks with a bunch of reporters or bloggers. Sure, it’s fun, but that won’t get you the story.

… Listen to episode

October 6, 2015

A Reporter Called Me Back … Now What?!

You did it! You pitched a reporter and they called you for comment. In this episode of PR is Dead, we discuss some best practices for making the most of this exciting opportunity.

… Listen to episode

September 22, 2015

How to Write for Media Outlets, Large or Small

We’ve been talking about what reporters (editors, bloggers, etc.) like and don’t like, and this week we hear it straight from the source.

… Listen to episode

September 8, 2015

How to Irritate a Reporter

Listen to episode

August 19, 2015

Introducing PR is Dead: Your Guide to the Ever-Evolving World of Digital Public Relations

In today’s fractured and ever-changing media landscape, doing PR the old way isn’t going to cut it.

… Listen to episode

January 19, 2016

2016 Public Relations Predictions

Not strictly a set of PR predictions, but a run-down of things I think we’ll see in the media, public relations, and communications landscapes in the coming year.

… Listen to episode

December 22, 2015

Finding the Right Reporter

We’ve talked on this podcast about how to target the right media outlet, but we’ve never talked about how to find the right reporter (or blogger, etc.) … until now.

… Listen to episode

December 1, 2015

PR vs. Native Advertising: What You Need to Know

There’s a lot of questions and confusion around the practice of Native Advertising. It is often confused with earned media, but that’s not right. Listen in and learn the advantages of using both …

… Listen to episode

October 6, 2015

A Reporter Called Me Back … Now What?!

You did it! You pitched a reporter and they called you for comment. In this episode of PR is Dead, we discuss some best practices for making the most of this exciting opportunity.

… Listen to episode

September 22, 2015

How to Write for Media Outlets, Large or Small

We’ve been talking about what reporters (editors, bloggers, etc.) like and don’t like, and this week we hear it straight from the source.

… Listen to episode

August 19, 2015

Introducing PR is Dead: Your Guide to the Ever-Evolving World of Digital Public Relations

In today’s fractured and ever-changing media landscape, doing PR the old way isn’t going to cut it.

… Listen to episode

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