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Zero to Book
Zero to Book
hosted by Pamela Wilson and Jeff Goins

Zero to Book

You probably already know ... publishing a book is a complex process. Zero to Book is documenting the journey from start to finish, so you can learn how to take your book from an idea to a published product. Listen in as best-selling author Jeff Goins helps Pamela Wilson go from Zero to Book.

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November 8, 2016

The Book is Launched! Now What?

Despite some challenges surrounding her launch, Pamela’s book has been released into the wild and has garnered positive reviews. What’s next?

… Listen to episode

October 25, 2016

Cool-Headed Advice for Keeping It Together Just Before Your Book Launch

Having a powerful launch is important, but it isn’t everything. “The biggest danger to an author,” says Jeff Goins, “is spending all their energy on a launch.”

… Listen to episode

September 27, 2016

Give Your Book the Best Chance with a Well-Executed Launch

The timing of your book’s launch is important. But how important is it? Here’s what really matters when you’re ready to launch your book.

… Listen to episode

September 13, 2016

How to Get Powerful Reviews That Sell More Books

Reviews can make or break your book sales. Here’s how to get reviews lined up before you launch your book.

… Listen to episode

August 30, 2016

Pre-Launch Protocol: How to Position Your Book to Be a Sales Success

Once your book is written, you’ll turn your efforts toward giving it the best possible chance to get attention, engage readers, and sell.

… Listen to episode

August 16, 2016

Get Your Book Found: How to Outsmart Amazon’s Algorithm

If you want your book to have robust long-term sales, you’ve got to find a way to encourage Amazon to show it some algorithmic love.

… Listen to episode

August 2, 2016

How to Add Images to Your Book with a Professional Illustrator

Images connect on a different level than the written word. By including illustrations in your book, you have the potential to engage the reader’s full brain. But do you speak sketch?

… Listen to episode

July 19, 2016

How to Get Your Book Printed (2 Phenomenal Options, 1 Terrible One)

Time to bring your self-published book to life! What are your options for making a tangible object out of the pixels you’ve created?

… Listen to episode

July 5, 2016

What’s Driving You as an Author? How to Pinpoint Your Internal and External Goals

Writing a book will force you to dig deeper than you ever have for previous writing projects. To get the most out of the process, tune in to what’s really motivating you.

… Listen to episode

June 21, 2016

Name Your Book: How to Go from a Working Title to a Title that Works

Finding a name might seem like an art, but in this episode we’re sharing a way to apply science to the process.

… Listen to episode

June 7, 2016

A Theory of the Universe of Nonfiction Books (And the Art of Creative Theft)

Most nonfiction books follow one of two predictable structures. When you know what these are, you can choose the one that works best for the information you want to present — and avoid having to re-write your book (a painful lesson Jeff learned recently).

… Listen to episode

May 31, 2016

The 4 Circles of Book Editing Hell (and How to Get Through Them)

According to the guest on this episode, “We are at our most vulnerable when we are working on books.” No kidding! Sending your book off to an editor feels like taking a leap into a dark abyss: you don’t have a clue what you’re going to land on at the bottom.

… Listen to episode

May 20, 2016

Artisanal Publishing and the Hidden Power of the Beginner’s Mind

Publishing a book is like anything else you do for the first time — tough at the beginning, easier as you gain mastery. Jeff sums it up as, “The sort of difficulty which brings freedom with it.”

… Listen to episode

April 25, 2016

How to Push Through the Awkward Stage of Becoming an Author

Surprise! The most important part of writing a book may not be the writing itself. There’s intrinsic value to the things that inspire the writing process — but happen away from the keyboard.

… Listen to episode

April 12, 2016

Why It Takes a Village (and at Least a Couple Editors) to Get Your Book Done

Getting your first draft written isn’t where your book’s journey stops. It’s just a stop along the way to presenting it — fully formed — to the world.

… Listen to episode

April 5, 2016

Don’t Sweat the Title, Silence Your Inner Editor, and Forge Ahead with Your First Draft

Will you confront challenges while writing your book? Definitely. Life doesn’t stop while you work on your first draft. Here’s how to deal with the inevitable when it happens.

… Listen to episode

March 22, 2016

How to Structure Your Writing Time (and Stay Sane While You Work on Your Book)

When it’s time to actually write your book, what processes will you put in place so you get all the way to your final sentence in good shape?

… Listen to episode

March 8, 2016

What Do You Want Your Reader to Shout from the Rooftops When They Finish Your Book?

You have your Big Idea ready to go and — like Pamela — you’re itching to sit down and get your book written. What are some final considerations before putting fingers to keyboard? And how can you keep your main argument at the forefront while you write?

… Listen to episode

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November 8, 2016

The Book is Launched! Now What?

Despite some challenges surrounding her launch, Pamela’s book has been released into the wild and has garnered positive reviews. What’s next?

… Listen to episode

October 25, 2016

Cool-Headed Advice for Keeping It Together Just Before Your Book Launch

Having a powerful launch is important, but it isn’t everything. “The biggest danger to an author,” says Jeff Goins, “is spending all their energy on a launch.”

… Listen to episode

September 27, 2016

Give Your Book the Best Chance with a Well-Executed Launch

The timing of your book’s launch is important. But how important is it? Here’s what really matters when you’re ready to launch your book.

… Listen to episode

September 13, 2016

How to Get Powerful Reviews That Sell More Books

Reviews can make or break your book sales. Here’s how to get reviews lined up before you launch your book.

… Listen to episode

August 30, 2016

Pre-Launch Protocol: How to Position Your Book to Be a Sales Success

Once your book is written, you’ll turn your efforts toward giving it the best possible chance to get attention, engage readers, and sell.

… Listen to episode

August 16, 2016

Get Your Book Found: How to Outsmart Amazon’s Algorithm

If you want your book to have robust long-term sales, you’ve got to find a way to encourage Amazon to show it some algorithmic love.

… Listen to episode

August 2, 2016

How to Add Images to Your Book with a Professional Illustrator

Images connect on a different level than the written word. By including illustrations in your book, you have the potential to engage the reader’s full brain. But do you speak sketch?

… Listen to episode

July 19, 2016

How to Get Your Book Printed (2 Phenomenal Options, 1 Terrible One)

Time to bring your self-published book to life! What are your options for making a tangible object out of the pixels you’ve created?

… Listen to episode

July 5, 2016

What’s Driving You as an Author? How to Pinpoint Your Internal and External Goals

Writing a book will force you to dig deeper than you ever have for previous writing projects. To get the most out of the process, tune in to what’s really motivating you.

… Listen to episode

June 21, 2016

Name Your Book: How to Go from a Working Title to a Title that Works

Finding a name might seem like an art, but in this episode we’re sharing a way to apply science to the process.

… Listen to episode

June 7, 2016

A Theory of the Universe of Nonfiction Books (And the Art of Creative Theft)

Most nonfiction books follow one of two predictable structures. When you know what these are, you can choose the one that works best for the information you want to present — and avoid having to re-write your book (a painful lesson Jeff learned recently).

… Listen to episode

May 31, 2016

The 4 Circles of Book Editing Hell (and How to Get Through Them)

According to the guest on this episode, “We are at our most vulnerable when we are working on books.” No kidding! Sending your book off to an editor feels like taking a leap into a dark abyss: you don’t have a clue what you’re going to land on at the bottom.

… Listen to episode

May 20, 2016

Artisanal Publishing and the Hidden Power of the Beginner’s Mind

Publishing a book is like anything else you do for the first time — tough at the beginning, easier as you gain mastery. Jeff sums it up as, “The sort of difficulty which brings freedom with it.”

… Listen to episode

April 25, 2016

How to Push Through the Awkward Stage of Becoming an Author

Surprise! The most important part of writing a book may not be the writing itself. There’s intrinsic value to the things that inspire the writing process — but happen away from the keyboard.

… Listen to episode

April 12, 2016

Why It Takes a Village (and at Least a Couple Editors) to Get Your Book Done

Getting your first draft written isn’t where your book’s journey stops. It’s just a stop along the way to presenting it — fully formed — to the world.

… Listen to episode

April 5, 2016

Don’t Sweat the Title, Silence Your Inner Editor, and Forge Ahead with Your First Draft

Will you confront challenges while writing your book? Definitely. Life doesn’t stop while you work on your first draft. Here’s how to deal with the inevitable when it happens.

… Listen to episode

February 23, 2016

‘Helpful’ Feedback on your Book: Use It or Ignore It?

Should you trust your audience’s input on your book, or trust your own gut instead?

… Listen to episode

February 16, 2016

It’s Time for Author Math: Audience Variables, Comparative Feedback Analysis, and the Formula for Deadlines

We know — you’re not a mathematician! But you need to calculate if you should pay attention to your audience’s feedback (Jeff thinks you almost always should). And if you want to get your book written, you’re going to need to compute your deadline … but how?

… Listen to episode

February 9, 2016

How Research and Story Combine to Create a Transformational Journey

The kind of book that transforms a reader goes deeper than most authors are willing to go. But are we going to go there on Zero to Book? You bet we are.

… Listen to episode

February 2, 2016

Does This Book Idea Float?

You’ve got your big idea. But is it any good? That’s where Pamela’s at, and now we’re asking you to weigh in.

… Listen to episode

January 19, 2016

Before You Name Your Book, You Have to Have a Big Idea

Stop right there: don’t write a word of your new book until you are absolutely sure you’ve got your Big Idea figured out.

… Listen to episode

January 12, 2016

To Self-Publish or Traditionally Publish? How to Answer this Essential Question …

Should you look for a publisher or self publish your book? Jeff Goins says that might be the wrong question to ask. Instead, he and Pamela Wilson chat about a better approach you can take when you’re ready to bring your book to life.

… Listen to episode

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