Hit Publish

Big changes are afoot – tune in to find out more … There are important changes and updates that you need to know about … Tune in to find out Why today’s show is an intermission What to do next to make sure you don’t miss Act Two The Show Notes Click here now to…

With an array of content mediums to choose from, which ones will work best for you and your business? I’ll be sharing my personal experience and helping you evaluate the main content choices that are available to help you market your business and sell what you do. What’s at risk if you don’t play to…

Today we’re talking about the power of contrast in your copywriting. Painting a bleak picture of what your customer’s life looks like without your product, and the rainbow and unicorn universe they can live in with your product. Of course I’m kidding. However, there are some specific areas where the power of contrast can sell…

In this episode I’m going to give you a crash course with tips on the kind of content you can create when launching a new product or service, to build buzz and anticipation around said service. What’s the danger if you launch a product without launch content? Why can’t you just throw your product out…

Today we’re talking about how to use copywriting and content techniques to make your readers and customers feel close to you, your brand and business. How can you make them feel like part of a special ‘insider’ club without excluding new people? Crack this and you’ll build a loyal fan base who stay tuned to…

Today’s episode asks the question: “When it comes to marketing, what’s in a name? Does it really matter what you call your products and services? Well … yes it does. And Hit Publish is here to help. Welcome back to another show! In this episode I walk you through a creative, but practical process for…